The Normandy Blog

Advice, Information and Updates on the Workers' Comp Industry

What Insurance Coverage Do You Need for Your Grocery Store?

August 28, 2023

Running a grocery store business can be risky, and it's vital to protect your store with a few insurance policies. Here are the three policies you need for a well-protected and successful company.

How to Market to Franchise Owners

August 14, 2023

Insurance agents who want to sell workers comp policies to franchise owners often have trouble making an effective marketing strategy. Here's your guide.

Does Your Business Need Threads?

August 9, 2023

Threads is a new app from Meta, making headlines as the latest must-join platform. What is Threads, what are the advantages of making an account, and is it worth joining for independent insurance agents? Here's all you need to know.

Deep Fakes and Cybersecurity

July 25, 2023

In a world of advanced technology, cyber attacks like deep fakes are a constant and potentially catastrophic threat. Here's what you need to know about the technology and how to protect yourself and your business.

Which Marketing Method Is More Effective?

July 18, 2023

For insurance agents who are short on time but understand the importance of marketing to the success of their business, here is the method you should focus on to be most effective for you.

Summer Networking Events You Could Host

July 13, 2023

Independent insurance agents are always looking to grow their business, and warm summer weather is great for networking events. Here are some of the best types of events for independent agents to throw to make connections and meet potential clients.

How AI Is Causing More Cybersecurity Attacks

June 19, 2023

Though AI has advanced the cybersecurity industry greatly, the technology has caused an increase in attacks and made attacks more sophisticated. These threats are varied, from weaponized AI to AI-enhanced social engineering. Here's the need to know.

How to market your B2B like a B2C

June 12, 2023

A quick look around the Internet will bring you face to face with hundreds of ads selling products. It’s easier to visualize a product, so it’s often easier to advertise them, but there are ways to help your clients “see” your service as well. Let’s go through some ways to market your B2B business, like B2C.

Marketing Update: Which Social Media Sites Are Worthy?

May 23, 2023

When the landscape is ever-changing, how do insurance agents decide what is right for them and their business? Here is your guide to the three best social media platforms.

Why Insurance Agencies Are Signing Up Cannabis Clients

May 18, 2023

Cannabis is still a hot topic, and some insurance agencies are unsure whether to get involved in the industry. Those involved and actively going after cannabis clients have learned that the industry is not only lucrative but, in many cases, life-saving. So, here's what you need to know as an insurance agent considering the cannabis industry.