The Normandy Blog

Advice, Information and Updates on the Workers' Comp Industry

What Should You be Presenting at That Networking Group You Meet With Every Week

May 19, 2021

You are in a networking group. Good job! Whether that means you are in a group of insurance agents, a chamber group, or a referral network, you’ve probably realized how hard it is to keep yourself interesting. Here’s what should you present at your next networking group.

How to Attract New Clients: Medical Marijuana

May 11, 2021

In 2019, the marijuana business boasted a staggering $116.8 billion in sales, and projections up to 2029 predict steady growth. As dispensaries start popping up more frequently across the country, but there are still restrictions, so what do you need to know about the industry, as an insurance agent?

Insurance Agents Need to Take Care of Their Google Profile - Here's How (Google My Business)

May 5, 2021

If you don’t know, Google My Business (GMB) lets you freely promote your business website and the Google Profile you create in Google Search and Maps, making it easier for prospective clients to find you. Generally, if someone is looking up information on businesses like yours, they’ve decided to commit to the service. One way or another, people will find some kind of information on you and your business, so it behooves you to curate the information you want them to find as opposed to suppositions born of misinformation. Here’s how…

How to Choose the Best Insurance Carrier

April 28, 2021

As an insurance agent, you can work with a lot of different insurance companies. It can sometimes be difficult to identify the features you will need to have an excellent working relationship with your carrier, but it’s imperative to keep your business successful. Here are some ways to find the best fit for you.

How to Attract New Clients: Restaurants

April 21, 2021

As the vaccine crosses the country and restrictions start to lift, we expect to see a new wave of restaurants and bars. And each will need business insurance, including workers’ compensation plans. So, how do you reach out to offer your insurance solutions?

How to Set Yourself Apart From the Competition

April 6, 2021

Insurance agents are in a touch competitive market. Here are some ways to stand out from the competition so that you can increase your client base and grow your business.

How to Attract CBD Clients

March 30, 2021

The CBD industry is booming in the medical field. However, just like any other company, workers’ compensation is still needed by law. Let’s discuss the similarities and differences of CBD companies and how we can best attract and serve them.

How to Build a Referral Network

March 16, 2021

A referral network refers to clients providing referrals to new clients. Here are a few ways to reach out and expand your client circle.

Why Should Insurance Agents Care about MOD Rates?

March 3, 2021

When an insurance agent takes on a client, safety is always at the top of the agenda. However, one aspect that might be overlooked but holds significant value is the MOD Rate. Why should you care about a possible client’s MOD Rate? What is a MOD Rate? Let’s take a look…

5 Instagram Themes For Insurance Agents

February 25, 2021

Instagram themes are by no means compulsory. But it’s what all the major social media brands are doing to develop their individual style. And, in the world of business, none of this is new. Think of any major brand. Their font choice is consistent, as is their color palette. Social media is just another branch of marketing, and small businesses can use Instagram themes as a platform.